Adivi Sesh plans “Major” previews alike Hollywood

Adivi Sesh has stayed in USA for few years before he decided to try his luck as an actor in Tollywood. He worked hard to earn his image he is enjoying today, as a reliable creator. His films like Kshanam, Goodachari and Evaru became hits at the box office and earned critical acclaim too.

Industry stunned with Goodachari output and the budget at which the movie team made the movie. As a result, Mahesh Babu came forward to produce a film with Adivi Sesh in limited budget and director of Goodachari, Sashi Kiran Tikka returned to direct this movie.

The team has decided to tell the story of Major Sandeep Unnikrishnan who martyred fighting against terrorists during 26/11 Mumbai attacks. Prakash Raj is playing father of Sandeep and Adivi Sesh is playing the titular role. It is very common in Hollywood to show previews of films before release for fans and early reviews.

Some huge budget Marvel and DC films screen their films for lucky fans three to four months early for their feedback. They re-shoot some sequences if needed based on that feedback. Major film is taking what Baahubali 2 did five years ago with previous night previews by screening previews in 9 cities across India, in association with Bookmyshow.

Pellichoopulu film has been screened for audiences prior to release for one week to get the buzz going. Seems like Major team is doing that all over India to get the buzz going looking at the dull box office reaction for biopics. Let’s see how Adivi Sesh will make this innovation work as well as he has good track record with taking risks and pulling them off successfully. Shobitha Dhulipala, Saiee Manjrekar are acting as lady leads in the film.

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